815 Broadway — Greenwich Village’s Parisian Jewel Box

Section 01Why 815 Broadway — And Why Not Its Competitors

The blocks between Union Square and Washington Square Park have become one of the most active new development corridors in Downtown Manhattan. 21 East 12th Street (Selldorf, 52 units), 12 East 13th Street (Cetra Ruddy, 8 loft residences), 809 Broadway (ODA, 15 stories), and 61 Fifth Avenue all compete for the same buyer. So what makes 815 Broadway — now branded La Maison Collette — worth a closer look? It outperforms the competition in several key areas.

Boutique scale. With only 20 residences and no more than three units per floor, La Maison Collette is among the most intimate new development condos in the neighborhood. By comparison, 21 East 12th has 52 units. Fewer neighbors means quieter common areas, less elevator wait time, and a genuine sense of community. The three penthouses crown the building with floor-through layouts and private outdoor space — a rarity at this price point.

Design coherence. Interior designer Paris Forino didn’t just pick finishes — she created a narrative. The Parisian-inspired aesthetic runs through every detail: white oak herringbone floors, fluted glass, brass Waterworks fixtures, Breccia Capraia marble, and custom toile lacquer cabinetry. It feels curated in a way that 809 Broadway’s more industrial aesthetic and 21E12’s cleaner minimalism don’t attempt. Every surface tells the same story.

Historical character. The original building at 815 Broadway dates to 1897, designed by architect John C. Westervelt with a neo-Renaissance galvanized iron façade. This is the building where the Sundance Kid had his portrait taken at De Young’s Photo Studio before fleeing to South America. Isaac & Stern’s light brickwork addition respects that heritage while adding modern scale — an approach that newer ground-up buildings on the corridor simply can’t replicate.

Full-service at boutique scale. Despite having just 20 units, 815 Broadway delivers amenities that rival buildings three times its size: a full-time attended lobby, spa with infrared sauna and cold plunge, fitness center, landscaped rooftop terrace with grilling station, resident lounge with private dining room, and a pet spa. At 12 East 13th, you get eight stunning lofts — but far fewer shared amenities. La Maison Collette gives you both.

Section 02The Residences — Parisian Precision, Village Soul

La Maison Collette offers 20 residences in one- to four-bedroom configurations, with three penthouses occupying the top floors as floor-through homes with private outdoor space. Unit sizes range from 528 square feet for a one-bedroom to 2,696 square feet for a four-bedroom penthouse.

Every apartment features 10-foot ceilings and oversized windows that flood the interiors with natural light. The kitchens are the centerpiece of the design: Breccia Capraia marble countertops, custom toile lacquer cabinetry, and fully integrated Miele appliances including in-unit washer and dryer. Select units include built-in pantries and eat-in peninsulas — functional details that elevate daily living.

The bathrooms continue the Parisian narrative with brass Waterworks fixtures and hardware, marble surfaces, and a spa-like sense of proportion. The primary bathrooms feel generous, while secondary bathrooms maintain the same material quality — no dropoff in finishes between the master suite and the guest room.

Select residences feature regular balconies or Juliet balconies, adding a layer of indoor-outdoor connection that’s hard to find in this part of the Village. The penthouses take this further with private terraces and panoramic views across the Greenwich Village roofscape.

Section 03Amenities — Full-Service Without the Full Building

For a building with just 20 residences, the amenity program at 815 Broadway is remarkably complete. The landscaped rooftop terrace is the crown jewel — outfitted with a grilling station and kitchenette, it offers a private outdoor entertaining space with views across Greenwich Village and beyond.

The resident lounge features plush seating and a private dining and meeting room with a wet bar — a versatile space for hosting that most boutique buildings can’t offer. The wellness program includes a fully equipped fitness center and a dedicated spa with infrared sauna and cold plunge pool — a feature typically reserved for buildings with 100+ units and the monthly charges to match.

Practical amenities round out the package: a full-time attended lobby, package room with cold storage (essential in the age of grocery delivery), bicycle room, private storage available for purchase, and a pet spa with washing station. The building is pet-friendly with thoughtful infrastructure for animal owners.

Unlike many boutique buildings that offer a rooftop deck as an afterthought, La Maison Collette’s rooftop terrace is professionally landscaped with a built-in grilling station and full kitchenette. For residents in one-bedroom units who don’t have private outdoor space, this shared terrace effectively extends their living area when the weather cooperates.

Section 04The Location — The Best of Both Squares

815 Broadway sits between East 11th and 12th Streets, in the stretch where Greenwich Village meets NoHo — arguably one of the most walkable, culturally rich corridors in all of Manhattan. You’re equidistant from two of the city’s most iconic public spaces: Union Square (four blocks north) and Washington Square Park (six blocks south).

The Strand Bookstore is literally across the street. The restaurants, cafés, and boutiques lining Broadway, University Place, and the side streets off Fifth Avenue are among the best in the city — from ABC Kitchen and Blue Hill to the independent galleries and vintage shops that give this neighborhood its identity.

Transit access is outstanding. The Union Square hub — home to the 4, 5, 6, N, Q, R, W, L trains — is a five-minute walk. The F and M trains at Broadway-Lafayette are nearby as well. For a neighborhood that feels intimate and residential, the connectivity is exceptional. For those comparing lifestyles across Manhattan, our Upper East Side guide provides an illuminating contrast in pace and character.

Section 05Market Data & Pricing

Sales at La Maison Collette launched in July 2025, shortly after Bastille Day — a fitting nod to the building’s Parisian inspiration. The market has responded well. Here’s where pricing stands:

The price range spans from approximately $1.3 million to $8.25 million, with one-bedrooms starting at $1.6 million and two-bedrooms from $3.28 million. The recent closed sale at Unit 802 — a two-bedroom that traded at $2,904 per square foot in March 2026 — is a strong data point, coming in above the building’s overall average and in line with other top Greenwich Village new developments.

For context, closings at nearby buildings like 21 East 12th and 12 East 13th have hovered north of $2,000 per square foot. La Maison Collette’s higher per-foot pricing reflects the building’s superior finishes, boutique scale, and full-service amenity package. For a detailed understanding of the costs beyond the purchase price, our breakdown of NYC buyer closing costs covers everything from mansion tax to title insurance.

Section 06Who Is 815 Broadway For?

In my experience, La Maison Collette attracts a specific buyer profile — and it’s not the same person shopping supertalls on Billionaires’ Row or lofts in Tribeca. The typical 815 Broadway buyer values:

• Design with a point of view — they respond to the Parisian-inspired aesthetic and the cohesion of Paris Forino’s interiors. They want a home that feels designed, not assembled.
• Village life, not just a Village address — they want to walk to the Strand, grab coffee on 12th Street, and be at Union Square Greenmarket on Saturday mornings. The neighborhood matters as much as the apartment.
• Intimacy over scale — 20 units means you’ll know your neighbors by name. The building feels more like a private residence than a development.
• Turnkey quality — Miele appliances, Waterworks brass, Breccia Capraia marble — everything is move-in ready at a level that eliminates the renovation conversation entirely.
• Smart entry point — with one-bedrooms starting at $1.3 million, 815 Broadway offers a legitimate entry into new development Greenwich Village living at a price point that’s meaningful for first-time buyers and investors alike.

This building is particularly compelling for young professionals, design-minded couples, and downsizers who want full-service living without the anonymity of a 200-unit tower. If you’re considering selling a current property to move into a building like this, our guide on selling a luxury apartment in NYC covers the strategy and timing that matter most.

Section 07The Bottom Line

815 Broadway is not trying to be the tallest building in Greenwich Village, or the one with the most units, or the flashiest lobby. What La Maison Collette offers is something increasingly rare in Manhattan new development: a building with a clear design identity, a thoughtful amenity program scaled to its size, and the kind of material quality that makes you stop and look twice at the kitchen countertop.

The market data is encouraging. The first closings are coming in strong, and the building’s location — steps from both Union Square and Washington Square Park, on one of the most vibrant stretches of Broadway — is the kind of address that appreciates reliably over time. The historic character of the original 1897 façade adds a layer of soul that ground-up glass towers simply can’t manufacture.

If you want a Parisian-inspired home in the heart of Greenwich Village with full-service amenities at boutique scale, 815 Broadway belongs on your shortlist. It’s the kind of building that, once you’ve walked through a model residence, makes the competition feel a little generic. For a broader overview of the NYC buying process, start with our ultimate buyer’s guide to NYC real estate.

QuestionsFrequently Asked Questions

How much does it cost to buy at 815 Broadway?

Prices at La Maison Collette range from approximately $1.3 million to $8.25 million. One-bedrooms start at roughly $1.6 million, two-bedrooms from $3.28 million, and the four-bedroom penthouses are priced at approximately $8.25 million. The average price per square foot is around $2,715, with the most recent closed sale trading at $2,904 per square foot.

Who designed 815 Broadway?

The architecture is by Isaac & Stern Architects, who designed the light brickwork addition atop the historic 1897 base. Interiors are by Paris Forino, known for her Parisian-inspired residential design. The building was developed by Magnum Real Estate Group.

What amenities does 815 Broadway offer?

Despite having only 20 residences, the building offers a full-time attended lobby, fitness center, spa with infrared sauna and cold plunge pool, resident lounge with private dining room and wet bar, landscaped rooftop terrace with grilling station and kitchenette, package room with cold storage, bicycle room, private storage, and a pet spa with washing station.

Is 815 Broadway a co-op or condo?

815 Broadway is a condominium. There is no co-op board interview or approval process. Buyers can finance their purchase, sublet with fewer restrictions, and close more quickly than in a co-op. The building is structured as a standard New York City condominium with a right of first refusal.

Where exactly is 815 Broadway located?

815 Broadway is on the west side of Broadway between East 11th and 12th Streets in Greenwich Village, Manhattan. It’s directly across from the Strand Bookstore, four blocks south of Union Square, and six blocks north of Washington Square Park. The Union Square subway hub (4, 5, 6, N, Q, R, W, L trains) is a five-minute walk.